If you’re considering starting an OnlyFans account but can’t decide if it’s worth your effort, take a look at these mind-blowing statistics. OnlyFans is a lucrative platform offering free and paid exclusive content. Through monthly memberships, creators ensure they build a deeper connection to their audience, simultaneously offering a safe space to consume their content. The platform has strict requirements for its creators and viewers. It has also passed the US government’s standards for a tax-paying company; ergo, OnlyFans is completely legitimate. While the most popular content is NSFW, many creators are succeeding in other content niches including fitness and health, cooking, fashion and beauty, gaming and more. 


Below are general OnlyFans stats highlighting the platform’s growth and ongoing development.

  • Over 190 million users have registered an OnlyFans account, including 2.1 million creators.
  • An additional 500,000 new users sign up to OnlyFans per day.
  • The OnlyFans platform grows at a rate of 70% per month.
  • OnlyFans pays over $5 billion to its collection of content creators each year.
  • Bella Thorne made over $1 million in her first 24 hours of having an account.
  • The average age of members with paid subscriptions is between 35 and 44.
  • The average OnlyFans content creator has only 21 subscribers and earns $180 monthly.
  • Over 300 OnlyFans creators earn more than $1 million annually.
  1. OnlyFans has over 190 million registered users. 

That’s more than 2.5 times the population of the UK and over 50% of the population of the US. While it’s not quite the same volume of users as Facebook or YouTube, it’s a massive audience for what is primarily a PPV platform. This exploding population is also caused by OnlyFans’ degree of anonymity in its user base. The Pew Research Center reported that 59% of people prefer to use the internet completely anonymously, and adult content has always attracted legions of anonymous viewers.


  1. OnlyFans is one of the 25 most visited websites worldwide.

Curiosity, fan loyalty, and marketing are some of the major forces behind OnlyFan’s popularity. However, many creators believe fans routinely return for more content because they feel safe on the website. OnlyFans’ security measures secure its users; the creators also take extra steps to keep their viewers feeling welcomed and entertained using chats and personalized videos.     


  1. An additional 500,000 new users sign up to OnlyFans per day

Stats show that half a million new fans join the party every 24 hours. This means more income opportunities for content creators, ranging from global to niche stars.


  1. OnlyFans pays over $5 billion to its collection of content creators each year.

This is mainly due to the high engagement rate on the platform. For example, 60% of a creator’s audience sees and interacts with each new post, making the average earnings on OnlyFans more exciting. Live streaming also increases subscriber count and engagement. Accordingly, 82% of people online prefer to watch a live stream than read a social media post or a blog.


  1. OnlyFans had 320 million monthly visits as of 2023.

OnlyFans gets around 3.84 billion visits per year from several sites and channels. About 55.39% are from direct links, 18.27% from referrals, and 12.04% from search engines. And among all search engines, Google drives the most traffic as it gets billions of searches on Google daily.


  1. Twitter(X) is the highest of all social media platforms for OnlyFans traffic distribution.

Social media also provides a good amount of visits. Twitter has about 436 million active monthly users, which helps drive 63.74% of OnlyFans’ traffic. This is followed by Reddit, which sends 14.47% of the visitors, 11.48% from Instagram, and 6.44% from YouTube.Knowing this helps creators pinpoint where to reach fans to boost their subscriber count. The platform’s engagement on social media also shows increasing popularity with millennials and Gen Z audiences.


  1. The average OnlyFans content creator only has 21 subscribers.

Even with a massive number of OnlyFans accounts, cultivating a regular fanbase of loyal subscribers remains the most formidable challenge for creators. One major hurdle is their engagement rates. There’s a 54% chance that creators will lose to their competitors if they don’t have enough engagement. Talking to fans regularly and sincerely is one way to boost their numbers.


So OnlyFans is big, and it gets bigger all the time with half a million new users joining every month. But it is also getting more competitive every month with new creators signing up at a rapid rate, this isn’t a platform where you can just post your content and sit back waiting for subscribers to buy your content. As noted above, the average OF creators earns $180 monthly. That means, half of the creators earn less! Before you decide it’s too hard, note that OnlyFans is still a new platform and there is no indication that it is slowing down. The opportunity is just getting bigger, so those who approach their content and marketing seriously stand the greatest chance of success. While it may be unrealistic to earn $1 million a year on OF if you aren’t a famous celebrity or adult star, it is absolutely realistic for creators to earn $5,000, $10,000 even $50,000 per month by creating your own distinct personality and content niche, posting content consistently and frequently, engaging with followers quickly and utilizing best-in-class promotion to attract, retain and monetize your followers.